Professor of the Practice of Design and Engineering, School of Industrial Design
Wayne K. Li is the Oliver Professor of Practice in Design and Engineering. Most recently, Li has led innovation and market expansion for Pottery Barn seasonal home products, leading to significant business growth across multiple product categories, including home office, clocks, consumer electronics and lighting.
He also has become an influential teacher in Stanford University’s design program where he teaches visual communication and digital media techniques.
Previously, Li led ‘interface development’ in Volkwagen of America’s Electronics Research Laboratory, and developed corporate brand and vehicle differentiation strategies at Ford Motor Company.
He received a Master of Science in Engineering from Stanford University, and undergraduate degrees in Fine Arts in Design and Mechanical Engineering from the University of Texas at Austin.